Marketing
Arts and Culture
Innovator Series
a03d8b31-8312-42a3-9881-7b226270aa03
14 min
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Lisa Middleton, Director of Marketing, Lyric Opera of Chicago | Lisa reflects on what this currently incurable disease of being busy means for us —as arts and cultural professionals with important work to do, and as we attempt to capture the attention of, and build engagement with, the general public for our institutions.
The Disease of Being Busy and How It Affects Us

Director of Marketing, Lyric Opera
The Disease of Being Busy and How It Affects Us
3/3/2016
14 min
In this day and age, too many of us seem to suffer from a common ailment – the disease of being busy.
Without even thinking, we answer the question, “How are you?” with “I’m so busy.” How did we create a world in which we have more and more to do, but thus, less time for leisure, reflection, community and to just be? Lisa will reflect on what this currently incurable disease of being busy means for us —as arts and cultural professionals with important work to do, and as we attempt to capture the attention of, and build engagement with, the general public for our institutions.

Lisa Middleton
Director of Marketing
Lyric Opera
Topics
Marketing
/Arts & Culture