Arts and Culture
Business Strategy
Innovator Series
f269a831-4114-4eb1-931b-4d9d21059e22
17min
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Mary Beth Smith, Director of Marketing and Communications, San Francisco Ballet | SF Ballet has undertaken a unique approach to its business practices -- Strategic Alignment.
Aligning Our Future: Strategy, Execution, Efficiency

Director of Marketing and Communications, San Francisco Ballet
Aligning Our Future: Strategy, Execution, Efficiency
3/16/2016
17min
San Francisco Ballet, the nation’s oldest professional ballet company, has long been celebrated for its commitment to innovation through a focus on new works and supporting emerging choreographers.
Building on this tradition, SF Ballet has undertaken a unique approach to its business practices. Strategic Alignment ensures the organization is aligned in its vision for the future, implementing big, bold, game-changing strategy, developing a laser focus on execution, and practicing lean principals as part of an effort to seed innovation and set the stage for organizational transformation. The result? A company that is as innovative, flexible, and strong behind the scenes as it is onstage.

Mary Beth Smith
Director of Marketing and Communications
San Francisco Ballet
Topics
Arts & Culture
/Business Strategy